Rising menswear brand Onwuchekwa by Chikezie Daniel has unveiled its new lookbook tagged Monument.

According to the statement following the release:

Monument: Something which stands, or remains to keep in remembrance that which is gone. e.g A testament,a reminder, a witness or paragon. Onwuchekwa SS19 reflects on its formative years, we look back in other to move forward, our love for clean lines, stripes, intarsia details, embellishments, buttons and a juxtaposition of elements and fabrics, however, we see differently and more clearly.

The lines are a reflection of the different routes we took to wholeness, the curves indicate the highs and the lows. The juxtaposition of elements is a clear representation of our complexity.

We decided on butterfly-like flower this season to symbolize the power of “personal transformation” and also the wonder and beauty of the Onwuchekwakindred.

Our prayer remains “Kamhadirah” a name from  the eastern part of Nigeria that means “let me not fall”. Yes our bloom is gone and we are the seed thereof. We are “monuments” and we will not fall.

See the full lookbook below

Credits.
Model: Tobi wojuola @spartangram_ for @gimodels
Photographer: Elizabeth Ajayi for @vantagephotography
Set design: @missovayioza
Assistant stylist: @hyacinth_joel
Grooming: @thechikeziedaniel

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