The annual fashion without borders event is back in Johannesburg . Over 20 designers from all over the continent will be showcasing their creativity and style, ranging from established designers to upcoming ones. This event aims to raise awareness about how fashion is consumed.

The event will be divided into three sections; pop-up stalls (March 24-26, 2022), a fashion unpacked workshop (March 25), and a fashion show on March 26.

Serge Kabisoso of Fashion Without Borders (FWB) says the fashion industry is beginning to find its feet again after being disrupted by Covid-19. “It was during this pandemic that we saw technology and social media being used on a massive scale to keep people safe, productive, and connected while being physically apart. “Young and upcoming fashion designers must then continue taking advantage of this digital transformation. To initiate a series of initiatives to improve their speed to market and to implement sustainable innovation in their core product design, manufacturing, and supply chain processes,” says Kabisoso.

Ghanaian fashion brand, Sara The Dressmaker will represent Ghana at this year’s edition of Fashion Without Borders. The fashion house is known for its collections such as, ‘The Gift Anti ‘ and ‘The Bridal Journey’.

According to the creative director of the fashion house, Mrs.Sarah Quarcoopome, the collection is titled “Yoo Kpakpa” .  “Yoo Kpakpa”, a Ga word meaning “great woman” is a word, spoken by the Ga Adangbe tribe ,in the city of Accra-Ghana.

The collection is titled “Yoo Kpakpa”, to celebrate the purposeful woman in all her forms because no woman is just one thing: she is living, breathing, moving art. A mixture of colors, sounds, qualities, and experiences with a unique essence.  The collection explores the depths and nuances of modern femininity through fashion.

Sara The Dressmaker strives to capture the quintessence of the modern female in all her strengths, fragility, and uniqueness.

She is Me. She is You. She is Us. She is Yoo Kpakpa

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